Category Archives: Innovation

Identifying Needs That Drive Satisfaction

One place where innovation tends to get stuck is in accurately “defining user needs”, their struggles and drudgery, what they really want even if they don’t consciously know it. Usually, customers are not qualified to know what solutions are best … Continue reading

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Three Characteristics of The Innovator

Can innovation consistently lead to improved prosperity? Is there a simple path to a surge in business? Can you suddenly dominate your own little niche or category with a new product or service? Is there a reliable approach to innovation … Continue reading

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Finding Our Innovation Champions

Imagine if each and every person in our business arrived at work believing they could influence the destiny of our company through their ideas and innovations. Then imagine we could do this without creating major chaos. Can we delight our … Continue reading

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TRUE INNOVATION: Our People, Our Heart

“Innovation has nothing to do with how many R&D dollars you have …. It’s not about money. It’s about the people you have, how your led, and how much you ‘get it’ ” (Steven Jobs, 1981). People are at the … Continue reading

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Steven Jobs delighted us all

Sometimes its not good enough to know what your customers and suppliers are thinking. Yes, its important to talk to them and understand them as intimately as possible about the needs and wants they are aware of; however, they only … Continue reading

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Creating an Innovation Zone

Harvesting service-innovation-intelligence depends upon building an “Innovation Zone”. Fashioning this Zone may mean improving our philosophy, culture and even our business model. A business model is nothing other than our method, formula, or way that we make money. Southwest Airlines … Continue reading

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The Customer-Adventure-Cycle

In today’s retail and wholesale markets, differentiating ourselves is a major challenge. The big box stores look alike and feel alike. The same can be said for the small-time merchants. They are filled with new and innovative products; some are … Continue reading

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Standing on one leg or two?

For today’s enterprises to thrive, they must have one foot firmly planted on their current “performance engine” of the present, and the other foot planted on their “innovation system” to build their future. How difficult it is to hop around … Continue reading

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Live Inside Our Customer’s Skin

In an economic downturn, innovation isn’t our best friend – – it’s our only friend. Margins disappear as our customers and clients find ways to cut costs, find alternatives, and (gasp) slice off chunks of what they buy from us. … Continue reading

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Agony & Detecting Signals Early

Managing several important changes simultaneously threatens to overwhelm growing companies. “The greater the number of such changes occurring at once, the more we multiply the agony”. (1) New product innovation compounds the awkwardness not only on internal resources but also … Continue reading

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